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REAL ISSUES. REAL ANSWERS: Margins VS. Market Share

Question 1

Approximately how much does your company believe its revenues will increase or decrease in 2015 over 2014?
real-issues-question-1-responses
Comments:

“After an unassuming start to the year, our 3rd quarter 2014 was exceptionally strong, resulting in a 9% increase in revenue over 2013. Hopefully we will be able to repeat this level of improvement in 2015.”

“We are pushing for 10% growth in 2015, expecting close to 8% growth in residential building and 14% growth from multifamily building.”

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“2014 was the best year ever in our 11-year existence, and 2015 looks even better. With virtually all of our material costs going up, our prices will follow. We have a very loyal customer base that continues to grow, along with new customers and consumers. We also have more employees than ever before, so we are not counting our extra money yet.”

“We think the building industry in our market is set to do at least 10% over last year.”

“Any gains will be made by gaining market share. We see the economy as still very fragile and similar to 2014.”

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“Since 2011, we have seen increases in the 15-20% per year range, but we had fallen so far since 2005 that it is not a true picture
of a recovery. We are still seeing sales of the 1990’s volumes, but earnings are much better as we have trimmed our costs and been able to increase margins.”

“Market growth is expected. Locally, new players are popping up left and right with very low prices.”

“ 1. New residential: +10%
2. Commercial: +7%
3. Share gain accounts for balance”

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“We are at a clearly defined high ($) right now, although supply shortages are being anticipated based on building trends. I just don’t think the market can sustain these levels three years in a row.”

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